When working with so many independent professionals, we get all kinds of great suggestions on how to improve our product and make it even more powerful. When we started to get requests from health insurance brokers in Utah that a new Uniform Application was coming out and that all the Utah carriers would except that app, we listened. We began brainstorming all of the neat ways that we could incorporate an application to our MAS system.
As of July 1st, 2009, we will have the Utah Uniform Application (for small groups and individuals) available on our MAS system. Not only will you be able to have the applicants fill out everything online, and not only will that information be kept year after year so that renewals are simplified, but we connect all that data you are collecting on the app and put the non- sensitive information right into our marketing automation software.
Think about it, now there is an easy way to communicate with everyone that you do business with. Your upselling, cross selling, referral gathering and retention efforts will become simpler because all of the information needed to effectively marketing will be entered in by the individual.
So hold on Utah health brokers, our goal is to become the premier provider of online health applications in Utah. This will be a fun ride!
Monday, May 11, 2009
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